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18 Aug 2015

The Milkman 2.0: A New Model for Groceries as a Service

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Transformation is everywhere we look in ecommerce. While some verticals adapt readily to transformation (like books, electronics and fashion), others resist or struggle with change. One vertical that struggles is online grocery. Online grocers blame difficult delivery, low margins, and lack of adaptation from customers for slow growth. Amidst rapid change, we sometimes forget important... View Article

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16 Jun 2015

It’s Official: Engage™ is Now Generally Available to Personalize Content & Campaign

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Today, we are thrilled to announce that RichRelevance Engage, the dynamic content personalization solution, is now out of beta and available to all our customers. Engage enables the delivery of content and campaigns in real time based on individual shopper behavior and shopping history across online, mobile and email channels. Traditionally ecommerce and marketing teams... View Article

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04 Jun 2015

There is more than change sitting in your cash register...

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...and it is your customer data. Nine out of ten purchases still take place in the store. That means that with each swipe of the credit card, customers send a strong signal of preference by means purchase. But today this signal is lost into one of these: DMP, CRM, or another three-letter acronym for your... View Article

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28 May 2015

RichRelevance Values: Own It. Keep it Simple. Get it Done

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A strong culture should be substantive and authentic, differentiated and visual. By visual, you should be able to see employees in various work scenarios that unquestionably embody company culture. While hiring teammates for cultural fit may feel burdensome or lengthy during the recruitment process, it ultimately pays off in the rapid assimilation that is created... View Article

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