CHALLENGES

Luxury retailers & brands have a distinct set of buyers with unique buying behaviors and therefore must create immersive customer destinations that deliver high touch personalization and maintain brand integrity.

SOLUTION

Evoke engagement with personalization that is artfully blended into your unique brand experience. RichRelevance’s Personalization Experts offer guidance for every Luxury retailers individual needs.

OUTCOMES

RichRelevance harnesses behavioral data to create unique profiles for each shopper to recommend the right products and content to the most relevant individual. RichRelevance helps luxury retailers and brands deepen customer engagement and loyalty.

RELEVANCE IN ACTION

Luxury Department Store Case Study

Find out how this luxury department store looked to increase conversion rates on category pages through dynamically generated personalized product lists.  Shoppers experienced more relevant products based on historical views, clicks, purchases and searches resulting in significant revenue lift compared to non-personalized category pages.

 

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Additional Resources

How to Get Shoppers to Log In
WEBINAR

Learn how to get your shoppers to log in by demonstrating the value of a more individualized experience.

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Total Economic Impact Report
REPORT

This report highlights the qualitative and quantitative benefits of implementing omnichannel personalization using the Relevance Cloud™.

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5 Types of User Matching Challenges
WHITE PAPER

This paper shares how you can leverage user ID matching and RichRelevance features to identify users and motivate shoppers to log in.

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See how customers are utilizing RichRelevance to create unique and personalized experiences