CHALLENGES

Department store retailers are tasked to identify and react to individual shopping trends and preferences in order to effectively deliver relevant and personal experiences across their vast array of categories, products, and brands.

SOLUTION

With data-driven personalization strategies that consider behavioral trends, preferences, and brand affinities, the RichRelevance Cloud™ enables Department Stores retailers to optimize the shopping experience at every touchpoint.

OUTCOME

Predictive personalization powered by omnichannel shopper data delivers the most relevant experience within any department store category. The ability to learn user preferences across multiple categories, creates data rich personalization that provides powerful guidance across the shopper journey.

RELEVANCE IN ACTION

Luxury Department Store Case Study

This luxury department store used Discover™ to create a personalized category browsing experience that resulted in significant conversion and revenue lift compared to non-personalized category pages.

 

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Additional Resources

An Enterprise Approach to Personalization
WHITE PAPER

Working with the largest retailers in the world, RichRelevance understands the key requirements to success.

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Total Economic Impact Report
REPORT

This report highlights the qualitative and quantitative benefits of implementing omnichannel personalization using the Relevance Cloud™.

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5 Types of User Matching Challenges
WHITE PAPER

This paper shares how you can leverage user ID matching and RichRelevance features to identify users and motivate shoppers to log in.

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See how customers are utilizing RichRelevance to create unique and personalized experiences