CHALLENGES

As one of the most competitive verticals, consumer electronic retailers and brands must create superior customer experiences across digital and physical channels to maintain an advantage. Personalization must anticipate customer needs and ensure the compatibility of products.

SOLUTION

Solve for the complexities of consumer electronics shopping with personalization that understands implicit and explicit preferences and leverages product compatibility to deliver product guidance and relevant content, seamlessly across sales channels.

OUTCOME

Consumer electronics retailers are able to respond to preferences in-session with personalized compatible recommendations, search results, content and offers. Shoppers are able to enjoy cohesive and consistent experiences across channels.

RELEVANCE IN ACTION

Consumer Electronics Case Study

A consumer electronics retailer looking to create impactful personalized experiences across all touchpoints partnered with RichRelevance to implement an automated solution to solve for their large and complex product catalogue to create a compelling customer experience.

 

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Additional Resources

5 Types of User Matching Challenges
WHITE PAPER

This paper shares how you can leverage user ID matching and RichRelevance features to identify users and motivate shoppers to log in.

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How to Get Shoppers to Log In
WEBINAR

Learn how to get your shoppers to log in by demonstrating the value of a more individualized experience.

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Total Economic Impact Report
REPORT

This report highlights the qualitative and quantitative benefits of implementing omnichannel personalization using the Relevance Cloud™.

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See how customers are utilizing RichRelevance to create unique and personalized experiences