CHALLENGES

Apparel retailers and brands must immerse shoppers in physical and digital environments that understand the art of personalization as it relates to the ever changing trends in fashion merchandising without compromising the shopping experience.

SOLUTION

With powerful machine learning and the most sophisticated set of merchandising rules available in the market, RichRelevance creates personalized shopping experiences spanning physical and digital channels.

OUTCOME

Intelligent, self-optimizing personalization gives way to an experience that is fluidly relevant, regardless of where a shopper is in their style journey. Sophisticated personalization influences loyalty, conversion and increased basket sizes.

RELEVANCE IN ACTION

Bubbleroom Case Study

Leveraging the RichRelevance UPS, Bubbleroom has been able to utilize what they know about their customers to improve the mobile experience and conversion rate to rival that of their website.

 

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Additional Resources

Best Practices in Apparel and Luxury
WEBINAR

RichRelevance personalization experts share best practices and innovation in customer experience for apparel and luxury retailers.

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How to Get Shoppers to Log In
WEBINAR

Learn how to get your shoppers to log in by demonstrating the value of a more individualized experience.

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Total Economic Impact Report
REPORT

This report highlights the qualitative and quantitative benefits of implementing omnichannel personalization using the Relevance Cloud™.

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See how customers are utilizing RichRelevance to create unique and personalized experiences