Personalization Tailored for Apparel Retail
Inspire shopping journeys with experiences curated to each individual’s style
Apparel retailers must immerse shoppers in physical and digital environments that understand the art of personalization as it relates to ever changing trends in fashion merchandising without compromising the shopping experience.
With powerful machine learning and the most sophisticated set of merchandising rules available in the market, RichRelevance creates shopping destinations for the world’s most recognized brands and apparel retailers.
Deeply personalized shopping environments help apparel brands and retailers increase loyalty, conversion and items purchased. Intelligent, self-optimizing personalization gives way to an experience that is fluidly relevant, regardless of where a shopper is in their style journey.
RELEVANCE IN ACTION
DOWNLOAD THE CASE STUDY
Petit Bateau embarked on a personalization initiative centered on enhancing the online customer experience, particularly for high-spending shoppers.