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The Works Implements RichRelevance AI Powered Personalised Online Search

RichRelevance has announced that The Works, the UK’s leading discount retailer, has become one of the first retailers in the country to implement a personalised search functionality on its website, powered by RichRelevance Find™.

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The Works Implements RichRelevance AI Powered Personalised Online Search sees 37% Increase in Ecommerce Sales

Leading UK Discount Retailer Selects RichRelevance’s Find™ to Deliver Personalised Online Search that Harnesses the Power of AI

RichRelevance, the global leader in experience personalisation, today announced that The Works, the UK’s leading discount retailer, has become one of the first retailers in the country to implement a personalised search functionality on its website, powered by RichRelevance Find™, the Artificial Intelligence (AI) search solution.

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The Works Benefits from Online Personalisation

UK discount retailer The Works saw a 37 per cent uplift in e-commerce sales after implementing an AI-powered personalised online search from RichRelevance.

Previously, The Works employees lacked visibility into their site search performance due to their black-box solution. After implementing the new Find™ platform, the retailer was able to highly relevant on-site search results, using real-time saw 36 per cent of online sales directly attributed to the personalised site search solution over the peak Christmas period.

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The Works Implements RichRelevance AI-Powered Personalised Online Search, Sees 37% Increase In e-Commerce Sales During Christmas Trading

Leading UK Discount Retailer Selects RichRelevance’s Find™ To Deliver Personalized Online Search that Harnesses The Power Of AI

London, UK: February 13th, 2018 – – RichRelevance, the global leader in experience personalisation, today announced that The Works, the UK’s leading discount retailer, has become one of the first retailers in the country to implement a personalised search functionality on its website, powered by RichRelevance Find™, the Artificial Intelligence (AI) search solution.

Why personalised search is a content game-changer

Over the last decade, search technology in ecommerce has barely evolved. Compare your search experience on Google with the results you get from your favourite retailers, and you’ll know what I mean.

Accelerate Product Findability and Boost Customer Satisfaction with Personalized Search

Despite the shifts in customer expectations and the strategic focus on creating a customer centric experience, today’s Search has failed to deliver an experience that considers the customer context and behavioral affinities in addition to the content in which an individual is searching.

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