WORLD FIRST HYPER-PERSONALIZATION TECHNOLOGY CALLS TIME ON SLOPPY COMMERCE EXPERIENCES

RichRelevance couples sophisticated Deep Learning with Natural Language Processing technology, with Real-time Shopper intent to realise true 1:1 personalisation

LONDON 8th MARCH 2019 – RichRelevance, the global leader in Experience Personalisation, today announced the Winter ’19 Release of enhancements to its Personalization Cloud, which harnesses new Deep Learning AI technology to help retailers and brands achieve long-lasting engagement and attention from customers, through Hyper-Personalization.

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RichRelevance Winter ’19 Delivers Hyper-Personalization at Scale

RichRelevance announced new features that allow digital leaders to apply Deep Learning (DL) and Natural Language Processing (NLP) to create a memorable, relevant shopping experiences at scale. These latest enhancements to the Personalization Cloud, Hyper-Personalization, advance the industry beyond basic segment-based personalization to engage every customer as an individual with inspiring content, offers and promotions in real-time and at scale. The result is that digital marketing leaders understand each shopper’s unique goals throughout the customer lifecycle, and can deliver consistent, branded experiences across all channels to drive digital growth.

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Natural language processing — the future of e-commerce — explained

In this Q&A, Raj Badarinath, VP Ecosystems at RichRelevance, explores natural language processing: what it is and what the future holds for this technology.

What is the technology behind natural language processing?

Simply put, NLP, or natural language processing, is the technology that allows for real-world data to be understood and processed by computers.

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RichRelevance Launches Personalization Cloud Winter ’19

RichRelevance, a provider of personalization technologies, has released the Winter ’19 version of Personalization Cloud, enhanced with deep learning and natural language processing (NLP) to help marketers engage every customer as an individual with inspiring content, offers, and promotions in real time and at scale.

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RichRelevance Winter ’19 Delivers on Hyper-Personalization to Individualize Shopping Experiences at Scale

New NLP for Recommend™ extracts textual insights to help promote new and long tail products immediately, and learns from in-session signals to increase relevance in real-time

Xen AI auto-discovers meaningful customer segments and affinities to rapidly identify under-performing and hidden segments and detect opportunities for increased revenue

Shoptalk 2019 – Las Vegas, NV – March 6, 2019 – RichRelevance, the leader in Experience Personalization, today announced innovations that allow digital leaders to apply Deep Learning (DL) and Natural Language Processing (NLP) to create the industry’s most memorable, relevant shopping experiences at scale. These latest enhancements to the Personalization Cloud, Hyper-Personalization, advance the industry beyond basic segment-based personalization to engage every customer as an individual with inspiring content, offers and promotions in real-time and at scale. The result is that digital marketing leaders understand each shopper’s unique goals throughout the customer lifecycle, and can deliver consistent, branded experiences across all channels to drive digital growth.

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RichRelevance Introduces Find™, The Next Generation of Personalized Search for an Omnichannel World

Interactive search experience adapts and learns throughout each shopper’s journey to surface products they want to purchase

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