Love the first half of the year. It’s the time I get to speak our customers on their initiatives to grow their digital revenues via experience personalization. If there’s one thing that’s different than last year, it’s the shift in the key challenges as personalization moves from helping shoppers BUY, to helping them SHOP!
From UK consumers wanting more transparency from retailers about AI, to less than a quarter of companies reporting GDPR compliance post deadline, here are all the stats you need to know this week….
More than half (55%) of global consumers say that they prefer a combination of AI and human interaction in their shopping experience, yet only 10% of companies are willing to implement it, says a new study….
RichRelevance has released research which asked 1,047 UK consumers to rate a number of different technologies and trends as either ‘creepy’ or ‘cool’….
Almost a third of UK customers are willing to share more personal data to improve their shopping experience, although they are less willing to hand it over than their European counterparts. ..
Experience personalisation company RichRelevance has launched its annual ‘Creepy or Cool’ survey – a look at consumer attitudes towards technology in the retail space…