RichRelevance, a leader in omnichannel customisation, has been selected by Petit Bateau to provide a superior customer experience across its online properties in five countries: France, UK, Italy, Germany and Belgium. Online visitors in these countries engage with personalised recommendations on the home, category, search results, item, add-to-cart and cart pages on Petit Bateau. Personalisation has become not only an organisational initiative, but also a key approach to improving brand perception among clients
Premier French brand Petit Bateau relies on RichRelevance to provide an online shopping experience in line with the high quality of its children’s apparel line
Today, we are thrilled to announce that RichRelevance Engage, the dynamic content personalization solution, is now out of beta and available to all our customers. Engage enables the delivery of content and campaigns in real time based on individual shopper behavior and shopping history across online, mobile and email channels.
…and it is your customer data.
Nine out of ten purchases still take place in the store. That means that with each swipe of the credit card, customers send a strong signal of preference by means purchase. But today this signal is lost into one of these: DMP, CRM, or another three-letter acronym for your data sinks.
Innovation. Many B2B leaders talk about it, but not many do anything about it. However, actionable advice in this arena was on display this week in San Francisco at the Third Annual Dell for Entrepreneurs Founders 50 Summit.
On April 23, another bright and clear day in San Francisco saw the sun gleaming off the tower of the Hotel Nikko, the site of the Dell Founders 50 Summit.
Digital technologies are not only redefining the way customers shop; they are redefining retail business models. More and more retailers have started to leverage cloud APIs to innovate and build exceptional customer experiences through personalization. No longer a buzzword, rapid innovation has become a competitive advantage for many companies.