Customer Engagement

Beacons, Not Useless After All

The usage of proximity-based beacons seems to have floundered since they were introduced in 2013. After reading this very interesting article about the Regent Street App, it is obvious why.

Personalization Trends for 2016: Uniting the Customer Experience

Although we may not be flying around in rocket ships quite yet, retail today is about as futuristic as anyone could have imagined. It’s hard to envision a world without the 24/7 on-demand access to the endless aisles of ecommerce retail.

Webinar: Putting Personalization in Context with the Customer Experience

Webinar featuring Gartner and L’Oreal Paris on putting personalization in context with the customer experience.  Find out more here.

ASKUL Selects RichRelevance to Personalize its Customer Experience


Five tips for improving your customers' digital experience

Creating a great digital experience is more critical than ever for retailers, as shopping behavior shifts and the influence of digital on customers’ purchasing decisions grows. But when you get down to the nuts and bolts of improving the digital experience, determining where to start can be difficult.

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Introducing Customer Preference Center

Like it. Love it. Prefer it: The Customer Preference Center Makes Shopping Personal

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