Seasoned Technology Executive To Lead Customer Success Organization, Helping Brands and Retailers Accelerate Digital Revenue Growth Via Experience Personalization
San Francisco, CA – Feb. 22, 2018 – RichRelevance, the global leader in experience personalization, today announced that Amanda Berger has been appointed Chief Customer Officer. In this role, Berger will drive RichRelevance’s continued commitment to customer success as an increasing number of retailers and brands turn to RichRelevance to grow their business and deepen customer engagement through memorable personal experiences.
RichRelevance has announced that The Works, the UK’s leading discount retailer, has become one of the first retailers in the country to implement a personalised search functionality on its website, powered by RichRelevance Find™.
Leading UK Discount Retailer Selects RichRelevance’s Find™ to Deliver Personalised Online Search that Harnesses the Power of AI
RichRelevance, the global leader in experience personalisation, today announced that The Works, the UK’s leading discount retailer, has become one of the first retailers in the country to implement a personalised search functionality on its website, powered by RichRelevance Find™, the Artificial Intelligence (AI) search solution.
UK discount retailer The Works saw a 37 per cent uplift in e-commerce sales after implementing an AI-powered personalised online search from RichRelevance.
Previously, The Works employees lacked visibility into their site search performance due to their black-box solution. After implementing the new Find™ platform, the retailer was able to highly relevant on-site search results, using real-time saw 36 per cent of online sales directly attributed to the personalised site search solution over the peak Christmas period.
Consumers around the world get frustrated when brands fail to deliver relevant, tailored experiences, something they are increasingly demanding. They’re also concerned about giving companies too much personal information, which paradoxically is what brands need in order to deliver such experiences in the first place. Meanwhile, poor personalization resulting from a lack of trust costs companies trillions of dollars annually, according to new research from Accenture Strategy, which surveyed 24,877 consumers across 33 countries.
Global Personalization Leader Bridges The Experience Gap Between Marketing And Commerce & Enables Digital Leaders to Win in Today’s Experience Economy
NRF 2018: Retail’s Big Show – New York, NY – Jan. 15, 2018 – RichRelevance, the global leader in omnichannel personalization, today unveiled a strategic personalization initiative to help companies create memorable experiences across the customer lifecycle. With RichRelevance Experience Personalization, digital business leaders can bridge marketing and commerce engagements to stage unique, memorable, and individualized experiences that drive loyalty and growth.