CHALLENGES

With the rise of digital channels and social shopping, Branded Manufacturers need a way to align all touchpoints to create more relevant digital interactions and experiences for their customers. The integration of these touchpoints are imperative in building brand engagement and loyalty while balancing direct consumer purchase needs.

SOLUTION

Leverage RichRelevance’s AI-based Personalization Cloud to convert digital interactions and disparate user data into personalized experiences. Engage customers by showcasing appropriate content, help them become immersed in your brand, and ultimately drive purchases whether on-site or via other channels. Our intuitive dashboard allows you to drive differentiation and bring innovations to market quickly.

OUTCOME

Leading consumer brands are able to build unique customer profiles to provide each shopper an outstanding brand experience showcasing complete the look, product compatibility, relevant content and search results that continue to engage and educate customers, all while driving key metrics: increased AOV and conversion.

Why RichRelevance?

The world’s best retailers and brands have trusted RichRelevance for over 10 years to provide personalized, real-time digital interactions for their customers. As the pioneer, RichRelevance has led the evolution of the digital commerce personalization space. Using real-time data and a variety of AI techniques, RichRelevance allows Branded Manufacturers retailers to progressively build a rich and complex profile of each shopper and use that understanding to stage increasingly personalized and context relevant experiences across every stage of the customer lifecycle.