Targeted Promotions
RichPromo is a customizable campaign management platform that personalizes and optimizes content to ensure the most relevant and effective promotion is being shown to each shopper – at each stage of the retail experience.
OPTIMIZE ONLINE PROMOTIONS AND INCREASE CONVERSION
Powered by the technology of RichRelevance’s enRICH personalization engine, RichPromo allows retailers to gain more effective control over optimizing online promotions, increase conversion and scale content personalization.
Dynamic content targeting offers ecommerce teams the ability to run marketing and category specific campaigns that ensure the most relevant promotions are being shown to each shopper. By targeting promotions to shoppers according to their behavior and context within the site, RichPromo dramatically improves engagement and conversion.
PART OF THE RICHRELEVANCE PERSONALIZATION SUITE
RichPromo is one of several products in RichRelevance’s enRICH suite, designed to steer retailers along the path to personalization. Personalization is not just another business objective to add to the list of priorities. It is the one thing that will help retailers raise the performance level and ROI on all of their business objectives. RichRelevance’s enRICH product suite is the only platform that can deliver personalization across all channels.