Tag Archives: David Selinger
Making each and every shopping trip unique
Retailing Today just published an article I wrote. In summary, I address how second-generation product recommendations compare to the first-generation in terms of performance, multichannel potential, and personalization quality. The full article is available here. Hope you find helpful! Driving sales in a tough economy May 4, By David Selinger The era of abundant consumer … Continue Reading
Andrew Kordek from Sears @ E-Tail 2009
I am just coming home from a fun and interesting time @ E-Tail 2009. I got to see many of our friends and partners, from the folks at PayPal and Akamai who throw a heck of a party to those folks at Responsys who definitely know how to spice up a lunch with a little … Continue Reading
Learning from experience
“There is only one thing more painful than learning from experience and that is not learning from experience.” – Archibald MacLeish This quote aptly describes my objective in writing my most recent article—“Lessons Learned From Amazon”—about my experiences as Amazon.com’s head of data mining and personalization. It was great to review and articulate some of … Continue Reading
4 Steps to Making Strategic Decisions in Today’s Market
An infinite amount of hypothesizing and contemplating can be applied to the question: “What to do given the market is going to crap?” The number of hypotheses as to what exactly will happen and how this will affect our businesses is equally untenable. The premise of my latest blog (posted to GigaOM.com – 4 Steps … Continue Reading