Find Launch User Matching White Paper #1 Personalization Vendor #1 Personalization Vendor Pioneering Personalization Omnichannel Retail

07 May 2015
wp-koth

A Look at King of the Hill

By 2017, 89% of marketing leaders surveyed by Gartner expect customer experience to be their primary basis for competitive differentiation. Personalization has long been favored by marketers to build differentiated customer experiences. However, although many personalization platforms promise higher conversion rates and ever increasing predictive abilities, not all personalization platforms are created equal. This paper... View Article

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10 Sep 2013
wp-hc

Hill Climbing

Hill Climbing describes the next big thing: an approach for our data-driven age that not only cures the IT headaches caused by all that Big Data, but provides a path away from organizational politics and toward a true meritocracy, ultimately fostering a leaner and more democratic corporate culture.

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