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14 Dec 2012

Inside RichRelevance's Epic Holiday Party #CoolAsIce

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It all started with a cheesy holiday party invitation featuring cartoon-style ice skaters carving the words, "Cool As Ice" on a pristine San Francisco winter day (meteorologically impossible to freeze anything outdoor in SF, let alone an entire body of water). Just your standard holiday get-together with co-workers, right? Wrong. The only rumor floating was that... View Article

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11 Dec 2012

Under the Hood @RichRelevance’s First Hack Week

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RichRelevance hosted its first official Hack Week last week, and I challenged our engineers with a few simple rules before they embarked on unleashing their inner creativity to dig into their personal projects. You do NOT need to create a new product. Hack Week is for research, ideas, or improvements! Use Hack Week strictly for... View Article

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21 Nov 2012

Reflections on Thanksgiving

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Thanks Giving. I love today: The day before Thanksgiving. Today we get the opportunity to think of everything for which to be thankful, and we have good reason to. In the retail world, we’ve just straight-up busted our tails the past months all in preparation for this Friday—ensuring everything is perfectly tuned, dialed and scaled... View Article

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13 Sep 2012

Optimizing social shopping traffic to your retail site

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This week, RichRelevance Shopping Insights™ released an infographic with some keen insights into which social networks drive retail traffic. Perhaps least surprising was the finding that Facebook dominates as a source of traffic. Shoppers who click through from Facebook account for the overwhelming majority of shopping sessions and also browse more and buy more often.... View Article

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