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21 Jan 2014

Turning Big Data into Smart Data: My Predictions for 2014 in Retail

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David Selinger

The Big Data revolution at Google, Facebook, Amazon and Apple has transformed the consumer journey across channels, and even helped turn a presidential election. This transition simultaneously poses tremendous challenge and opportunity to retailers. In our session “How Relevance Can Get Your Brand Elected” at last week’s NRF Big Show, Rayid Ghani (Obama for America’s... View Article

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18 Dec 2013

2013 Season of Shopping Insights 2: Insights Across America

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Continuing our series on "2013 Season of Shopping Insights," we analyzed shopping behavior in the top 50 cities across the US (including mobile share of views, and mobile share of sales) and uncovered some regional shopping patterns—and anomalies—that may surprise you. Which cities lead the way when it comes to conversion, AOV, and social activity?... View Article

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11 Dec 2013

2013 Season of Shopping Insights: Shoppers Less Responsive to Retailers’ Day-Specific Promotions though Cyber Monday Gains Ground

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As a data-driven company that derives relevant shopping insights  from the billions of shopping sessions we touch each year, we wanted to assemble a series of interesting take-aways that showcase notable trends of the all-important holiday shopping season. Just as the holiday season is about feelings as much as shopping, per se, so too holiday... View Article

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25 Nov 2013

80 Hours of Consumer Innovation: My Weekend with the Pinterest API

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Brad Cerenzia

Working in consumer innovation, I have the unique opportunity—and dilemma—of deciding whether or not to invest my team’s energy on the dozens of brilliant ideas that cross my desk each week. Many ideas are attention grabbing, but don’t drive revenue; others are ridiculously interesting, but unrealistic for any retailer to implement. Rarely is something both... View Article

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