#1 Personalization Vendor Pioneering Personalization Omnichannel Retail #1 Personalization Vendor Pioneering Personalization Omnichannel Retail

Blog

23 Sep 2013

Big Data: Principles and Examples Vol. 4

by

Darren Vengroff

In this volume, we conclude with Privacy and Security. Privacy and Security For our final examples I want to dig into the notions of privacy and security in big data settings. These are and always will be critical concerns. We begin with financial information and e-commerce. In the early days of Amazon, there were a... View Article

Read More

17 Sep 2013

Big Data: Principles and Examples Vol. 3

by

Darren Vengroff

In this volume, we discuss Data Mining and The Birthday Paradox. Data Mining and The Birthday Paradox We've all heard of the Birthday Paradox. Put 23 randomly chosen people in a room and there is a 50% chance that two or more have the same birthday. Put 57 people in the room, and the chance... View Article

Read More

11 Sep 2013

Big Data: Principles and Examples Vol. 2

by

Darren Vengroff

In this volume, we discuss Product Recommendations. Product Recommendations Product recommendations span far more than just films. We have all seen these recommendations hundreds of times while shopping online. You are looking at one product, and five or ten others are recommended, either as alternatives to consider, or perhaps accessories, based on what shoppers who... View Article

Read More

10 Sep 2013

It's Not Too Late To Think Like Amazon This Holiday!

by

David Selinger

'Tis the season that many retailers look to tactics and strategies to programmatically maximize their e-commerce conversion, and customer value pre-peak. These new innovations are critical for success, but always include a bit of risk. Are there any "tried-and-true" approaches we can confidently implement pre-peak with 100% certainty? We're happy to advise you on how... View Article

Read More

09 Sep 2013

My Summer at RichRelevance

by

Working for a San Francisco tech start-up is the dream summer internship for many undergraduate business students like myself. Little did I know that RichRelevance would exceed all of my expectations. I expected my job to entail lots of research, data entry, and other classic intern duties. But my manager Christine saw potential in me,... View Article

Read More