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12 Oct 2010

IAB Mixx & Ad Week Summary

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I recently had the privilege of attending the IAB Mixx and Advertising Week conferences in NYC. A few main themes emerged as things we should all be aware of: Advertisers Want a Creative Canvas Seth Godin was one of the keynotes for this conference, and mentioned how quickly the industry has been commoditized and flattened.... View Article

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07 Oct 2010

Shop.org Round Up

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Wow, Shop.org was full of creative people and creative ideas this year. We got a chance to meet everyone from folks setting up Facebook storefronts to the Dallas Cowboy Cheerleaders! There were three key trends I picked out, and fortunately, {rr} gets to be a part of each of them: Interest in Mobile is accelerating:... View Article

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30 Aug 2010

Wanted: Your Questions on Cross Channel Retailing for Shop.org Summit

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It’s a topic that is on the forefront of every one of our agendas: mastering the art of cross-channel optimization. Whether you are a big box retailer or a specialty chain, we are all confronted with the same core issues of delivering seamless customer experiences across our channels of business. I’ll be tackling this topic... View Article

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