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17 Jun 2013

The Return of #6

After working at RichRelevance for five years, Albert Sunwoo left in 2012 looking for something new and different. Though he loved the culture and work ethic, he was curious to see what else was out there. Stops at two other organizations during this hiatus proved to him that what we have here is not easily... View Article

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25 Feb 2013

How Learning to Code Changed My Career

I’m naturally very curious. But little did I know that this curiosity would lead to a major career change here at RichRelevance. I first came to RichRelevance in June 2012, when I was hired as a temporary office assistant to help with a San Francisco office move. Earlier that year, I read an essay called... View Article

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25 Jan 2013

"Measuring Shopping Media" at JUMP NY

Today’s top brands are leveraging the retail channel like never before to speak with consumers on a one-to-one basis as they do price comparisons and shop online.  But how do brands truly measure their advertising within online retail? When we consider that most publishers optimize around content consumption, and a retailer’s entire existence is around conversion,... View Article

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14 Dec 2012

Inside RichRelevance's Epic Holiday Party #CoolAsIce

It all started with a cheesy holiday party invitation featuring cartoon-style ice skaters carving the words, "Cool As Ice" on a pristine San Francisco winter day (meteorologically impossible to freeze anything outdoor in SF, let alone an entire body of water). Just your standard holiday get-together with co-workers, right? Wrong. The only rumor floating was that... View Article

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