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13 Sep 2012

Optimizing social shopping traffic to your retail site

This week, RichRelevance Shopping Insights™ released an infographic with some keen insights into which social networks drive retail traffic. Perhaps least surprising was the finding that Facebook dominates as a source of traffic. Shoppers who click through from Facebook account for the overwhelming majority of shopping sessions and also browse more and buy more often.... View Article

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11 Sep 2012

For us, “It’s Personal”: creating a ubiquitous personalization fabric

Today, we are introducing RichRelevance’s new communications platform, “It’s Personal.” I love this phrase because it captures the essence of our business in so many ways.  “It’s Personal!” represents our attitude, the value our retail customers want to deliver to their customers and our biggest market and technology differentiator.  Two words, so many meanings. The... View Article

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30 Aug 2012

One year on: my journey to RichRelevance

My one-year anniversary at RichRelevance is fast approaching and I’m starting to worry what my bobble-head might look like. This traditional first birthday present for RichRelevance employees will be an action-figure-sized, 3D resemblance of me, likely sculpted in some amusing pose that characterises how my colleagues see me. Absolutely no need to worry there then.... View Article

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