Engage Launch Relevance in Store Respect the Shopper #1 Personalization Vendor Pioneering Personalization Omnichannel Retail

20 Sep 2016

Four Ways to Avoid Creepy Personalisation

Personalisation is one of the hottest topics in marketing; the promise of segmenting customers into 'markets of one' is alluring for any brand. But the pushback from consumers is almost as strong. That feeling of being 'watched' may be enough for consumers to abandon a website or leave a store. How can marketers get the... View Article

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19 Sep 2016

RichRelevance Releases 3rd Annual Survey on Holiday Shopping Attitudes & Preferences

New study of 1,000+ US shoppers reveals changing consumer sentiment around Christmas Creep, Thanksgiving store hours, Black Friday & special deals San Francisco, CA — September 19, 2016 — With more than $626 billion in holiday sales at stake, retailers are changing the way they sell during the holiday season – for example, stocking the... View Article

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05 Sep 2016
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How virtual reality can be used in retail

Virtual Reality (VR) opens a whole new world to brands, and retailers in particular, regarding personalisation and customer engagement. This article explores how retailers are using VR to personalise the in-store experience for shoppers. Read More

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