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Personalization

14 Oct 2014

Live Webinar: The Road to 1:1 Engagement

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Please join RichRelevance on October 29 for a live webinar on personalization for today's omnichannel consumer. Customers expect a seamless experience across all available channels, and this webinar will help you connect the dots between mobile, tablet, online and in-store touchpoints. Join Doug Bryan, an analytics veteran, and Cristina Hernandez, a Senior Sales Engineer, as... View Article

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01 Oct 2014

Introducing Advanced Merchandising for perfectly matched recommendations

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Today, we’re happy to expand our product recommendations capabilities with Advanced Merchandising. Now, you can present product ensemble recommendations to inspire consumer purchase with perfectly matched products. We’ve eliminated cumbersome manual product mapping, along with the need for your merchandisers to keep recommendations up to date with inventory and trends. You can now leverage existing... View Article

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25 Sep 2014

Mashable - How Marketing and PR Should Work Together to Reach Customers

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In today's frenzied, hyper-connected environment, a disconnect between science (think data) and art (think communication) can diminish even the most well-intentioned marketing and PR efforts. By thinking about these things in tandem, and by looking at the intersection between them, we can unlock a treasure trove of useful insights into how we should "manage" customers... View Article

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15 Sep 2014

Introducing the new RichRelevance Dashboard

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Personalization is what empowers retailers to create a 1-1 relationship with customers online. By tracking engagement and other KPIs, you can quickly take stock of how are you doing with those relationships. The new RichRelevance dashboard is the perfect tool for putting richer reports with more data at your fingertips, so that you’re always in... View Article

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04 Sep 2014

MyCustomer - Personalisation is possible - so why are few brands doing it well?

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The concept of personalisation has its roots in the local stores of old, when the shopkeeper knew each and every one of his customers intimately. It was with this knowledge that he was able to tailor his service and offerings to each of his shoppers, ensuring that their preferred products were always in stock and... View Article

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