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Marketing Trends

25 Sep 2012

DailyDealMedia — "Study Shows that Pinterest Shoppers Spend More per Session – Facebook Drives More Retail Traffic"

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When it comes to the land of retail more shoppers doesn’t necessarily mean better numbers for retailers. Having been involved in the retail sector for decades, I have come to realize that while foot traffic is very important, it’s really about the average ticket sale. RichRelevance’s latest study demonstrates that point. While Facebook may be... View Article

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18 Sep 2012

RichRelevance Brings “Future of Shopping” to San Francisco

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Why We Buy author Paco Underhill and RichRelevance founder David Selinger to host industry salon that illuminates the consumer trends and behavior that will define this year's holiday shopping season San Francisco, CA – Sept. 18, 2012 –– RichRelevance®, the leading provider of dynamic personalization for the world’s largest retailers and brands, today announced “The... View Article

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16 Sep 2012

WebPro News — "How Valuable Is Pinterest To Online Retail Sites?"

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A new study finds that Pinterest is proving to be quite valuable for online retailers. While it trails Facebook in a variety of metrics, it’s gaining ground in those, and is leading in one very important metric. Plus, Facebook’s dominance only stands to increase Pinterest’s value within the other metrics. Read the full WebPro News... View Article

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11 Sep 2012

MediaPost — "Marketers' Challenge: Finding The Right Social Network"

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When asked, most marketers are happy to explain why one social network is better for business than another. According to new data, however, different networks lend themselves to different strategic objectives. “Not all channels in the social space are created equal,” according to Diane Kegley, CMO of RichRelevance. Read more at MediaPost

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