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18 Aug 2015

The Milkman 2.0: A New Model for Groceries as a Service

Transformation is everywhere we look in ecommerce. While some verticals adapt readily to transformation (like books, electronics and fashion), others resist or struggle with change. One vertical that struggles is online grocery. Online grocers blame difficult delivery, low margins, and lack of adaptation from customers for slow growth. Amidst rapid change, we sometimes forget important... View Article

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12 Jan 2015

Building and Innovating the Customer Experience with the Relevance Cloud

Today, I’m super excited to announce the launch of the Relevance Cloud™-- what we at RichRelevance believe to be the most comprehensive personalization solution for retail today. The Relevance Cloud is a re-imagining of all RichRelevance products with new features and more simple ways to access, use and implement each of RichRelevance’s products. Our Discover,... View Article

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16 Jul 2014

Mobile Marketing - Spotlight: Rich Relevance

When discussing the role mobile plays in the retail experience, one word crops up again and again – omnichannel. Most retailers now realise that mobile, ‘big web’ and physical stores don’t exist in isolation. Customers research online and buy in store, just as they research and compare prices on their phone in store, before deciding... View Article

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26 Jun 2014

L2 - Interview with Diane Kegley of RichRelevance

At L2’s Omnichannel Breakfast, RichRelevance CMO Diane Kegley spoke about a class of informed super-shoppers, who use mobile and online product research to compliment their in-store and e-commerce experience. RichRelevance creates customized omnichannel experiences for more than 175 global brands. Read more

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