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Cross-channel

29 May 2015

Econsultancy: How fashion brands are setting trends in digital

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How can fashion retailers use dynamic data to meet consumer expectations and take advantage of new channels? It was once believed that people just wouldn’t buy clothes online; that fashion consumers needed to touch and try what they would be wearing – but this is clearly not the case, as online sales grow and brands... View Article

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12 Jan 2015

Building and Innovating the Customer Experience with the Relevance Cloud

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Today, I’m super excited to announce the launch of the Relevance Cloud™-- what we at RichRelevance believe to be the most comprehensive personalization solution for retail today. The Relevance Cloud is a re-imagining of all RichRelevance products with new features and more simple ways to access, use and implement each of RichRelevance’s products. Our Discover,... View Article

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03 Jun 2014

Luxury Daily - Barneys personalizes online shopping with enhanced search function

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Department store chain Barneys New York is making it easier for consumers to find what they are looking for with a more personalized search tool. Barneys’ new search pulls in consumer data to provide targeted suggestions and more relevant results. Read more

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04 Apr 2014

My Customer - Journey mapping essential to omnichannel success, say retailers

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Retailers know the importance of delivering an omnichannel experience to their customers, but the processes for doing so are rich and varied from business to business. At the recent Internet Retailing Expo in Birmingham, the topic of how to tackle omnichannel customer experience was central to most seminar discussions. Read more

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19 Mar 2014

Mobile Marketing Magazine - Retailers Struggling to Offer a Seamless, Omnichannel Shopping Experience

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Organizational, operational and technology challenges are hampering retailers’ efforts to meet customers’ demand for a seamless shopping experience across all channels and touchpoints. That’s the conclusion of a commissioned by Accenture and Hybris Software, a commerce platform provider. Read more

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