Category Archives: Cross-channel
Christmas in January?
I know the absolute last thing you want to be thinking about right now is the Christmas holiday, but this year RichRelevance is giving you your gift early. Today we released our “12 months of Christmas” white paper—chock full of best practices for retailers to help jump start their Holiday 2012 season planning. For every … Continue Reading
New RichRelevance Whitepaper Reveals Year-Round Best Practices for Online Retail
“Twelve Months of Christmas” showcases what (and how) today’s shoppers expect their favorite brands and retailers to deliver throughout the year and into Holiday 2012 San Francisco, CA – Jan. 26, 2012 –– RichRelevance®, the leading provider of dynamic e-commerce personalization for the world’s largest retailers, today released a new whitepaper entitled 12 Months of … Continue Reading
CPG Brand Marketers Can Cut Net Costs by Spending Smarter
A recent article in the WSJ stated that commodity price increases are taking a toll on CPG margins and profit. Prices have gone up so fast that brands are left with the decision of either passing the costs on to the consumer (“No, Mr. Bernanke, we don’t see inflationary pressure here either.” Read: Sarcasm) or … Continue Reading
Big Love in Retail Land: Why finding the right partner(s) for customer acquisition matters more than ever
I spent time at Web 2.0 SF recently, listening to presentations by industry leaders discussing the future of ecommerce. Several of the presentations were rehashed speeches from years past, but updated with this year’s buzzwords: “friending,” “Groupon” and “alien hand syndrome” (okay, I made that last one up, but I’d love to see that topic … Continue Reading
Internet Retailing Expo Insights and Evolutions: Live from Birmingham, UK
I attended the inaugural Internet Retailing Expo event this week with half my attention devoted to spotting new business opportunities and the other half as a delegate, listening to see what is moving and shaking in UK e-commerce. A very interesting twist for this event was its location and timing. As a venue, the Birmingham … Continue Reading