The year of 2015 has been tremendous for RichRelevance and for the retail industry at large. While I’m proud of what we’ve accomplished as an organization, I’m even more excited about the success of our customers and the ways in which they are leveraging RichRelevance to traverse the omnichannel customer journey by building personalized experiences.
A strong culture should be substantive and authentic, differentiated and visual. By visual, you should be able to see employees in various work scenarios that unquestionably embody company culture.
We are at the beginning of a significant journey to bring digital capabilities to the in-store environment and vice versa. Personalization should be a large component of this journey. Over the last couple of years, some retailers have deployed interesting omnichannel applications.