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Author Archives for RichRelevance

11 Aug 2016
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Are Consumers Warming to Personalized Marketing Services?

As digital technology becomes more sophisticated, retailers and other brands are collecting and analyzing more customer data. This data is being used to microtarget campaigns and offer a “personal touch.” But even as consumers become more aware of these efforts, they are not always pleased. Some well-intentioned attempts at personalization still come off as creepy... View Article

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04 Aug 2016
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Get Your Shoppers to Log In

In a retail world with more digital touchpoints than you can count, how do you connect the dots? Your customers are busier, more distracted and more overwhelmed then they’ve ever been before so understanding their shopping journey is crucial. Your shoppers will be more inclined to spend the time logging in if you can demonstrate... View Article

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18 Jul 2016

Dinos Online Shop Selects RichRelevance for Real-Time Personalization

Dinos replaces their existing in-house system with Relevance Cloud™ and Recommend™ to present the most relevant, data-driven product recommendations to customers San Francisco, CA — July 18, 2016 — RichRelevance®, the global leader in omnichannel personalization, announced that Dinos Cecile Co. Ltd., a leading Japanese catalog and television shopping company, is using RichRelevance to power... View Article

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