Avail Acquisition


RichRelevance has acquired Avail, Europe’s largest provider of online merchandising platforms.  This acquisition creates the undisputed global market leader in personalization for retail, bringing 82 new clients and expanding our geographic footprint deeper in EU, and into Australia and India.

To hear a few words from CEO David Selinger and Avail CEO Pontus Kristiansson on the acquisition, please view the video here:


{rr} welcomes the Avail team!

View the press release here.

About :

RichRelevance is the global leader in omnichannel personalization and is used by more than 200 multinational companies to deliver the most relevant and innovative customer experiences across web, mobile and in store. RichRelevance drives more than one billion decisions every day, and has generated over $10 billion in sales for its clients, which include Office Depot, Costco, Darty, and Marks & Spencer.

Headquartered in San Francisco, RichRelevance serves clients in 42 countries from 9 offices around the globe.

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